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cassie rajotte


CIQ secures and optimizes companies' infrastructure so they can focus on innovation and core business activities.
As a Graphic Designer at CIQ, I managed a diverse array of marketing materials, leveraging Adobe Creative Suite and Figma to elevate brand identity and strengthen market presence for potential clients and investors.
PROJECTS INCLUDED
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Google & paid display ads
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Marketing campaigns & affiliate
landing page design -
Social media
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Website redesign
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Podcast sub-branding look & feel
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One sheet design
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Trade show support graphics


2024
CIQ
website overhaul
Project Overview
Led the redesign of the CIQ.com website to improve user experience, enhance visual appeal, and increase user engagement. The project involved a complete overhaul of the site's design, layout, and content strategy to align with modern web standards and user expectations. Deadline: 2 months.
Objective
Revamp the CIQ.com website to provide a more intuitive and visually appealing user experience and increase user engagement and conversion rates.
Execution
Created the prototypes in Figma and collaborated closely with the web development team to ensure design was cohesive to mockups. Implemented a new design system that includes updated color schemes, typography, and imagery.
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